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March 12, 2024

Blenders Pride Fashion NXT Festival Transforms Pune into a Style Haven

Pune, Maharashtra: On March 9th, the Blenders Pride Fashion NXT Festival descended upon Pune, following its electrifying debut in Bhubaneswar, promising a one-of-a-kind fashion extravaganza. This event showcased a fusion of high-fashion experiences, immersive pop-ups from India’s trendiest lifestyle brands, and captivating music performances, setting the city abuzz with style and glamour.

Fashion enthusiasts were treated to a spellbinding fashion show curated by renowned designer Varun Bahl, featuring a mesmerizing collection that seamlessly blended tradition with innovation. Accompanied by the graceful presence of actor Aditi Rao Hydari, Bahl’s designs showcased a harmonious fusion of timeless techniques with contemporary aesthetics, captivating the audience with every stride.

In addition, the Fashion NXT Spotlight, curated by the Fashion Design Council of India, unveiled emerging fashion trends across three distinct themes: WANDERLUXE, GLOSS & GLAM, and INTERGLAMATIC, offering a glimpse into the ever-evolving world of fashion and style.

The festival also boasted a lineup of exciting collaborations with leading lifestyle brands such as Nasher Miles, The Styling Room by Anisha Gandhi, and John Jacobs, among others. These brands hosted interactive pop-ups, featuring DIY experiences, live art displays, and styling stations, ensuring that attendees remained engaged and entertained throughout the evening.

The energy soared to new heights with electrifying music performances, including sets by DJ Kayan and the sensational Ritviz, who kept the audience grooving till the very end. Adding to the allure of the event was the presence of VJ and actor Anusha Dandekar, who served as the charismatic host, enhancing the festival’s style quotient.

Kartik Mohindra, Chief Marketing Officer of Pernod Ricard India, expressed his excitement about transforming the fashion landscape in India through innovative formats like the Blenders Pride Fashion NXT Festivals. He emphasized the brand’s commitment to creating immersive experiences that showcase the best of fashion, glamour, and creativity.

Renowned couturier Varun Bahl lauded the festival for its immersive and pioneering approach to fashion experiences, while actor Aditi Rao Hydari commended Bahl’s collection for its glamorous interpretation of red carpet fashion.

Ashish Soni, Curator-in-Chief of Blenders Pride Glassware Fashion NXT, highlighted the festival’s role in revolutionizing fashion experiences in India, offering audiences a platform to immerse themselves in high fashion and glamorous style like never before.

With its dazzling showcase of cutting-edge fashion, vibrant energy, and star-studded performances, the Blenders Pride Fashion NXT Festival has firmly established itself as a must-attend event for fashion enthusiasts and trendsetters alike.

Vikram Seth

Vikram Seth

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